Thursday, 28 December 2017

Ethical fashion  - A great alternative through Upcycling

India is a place of diverse cultures and growing rapidly in all the sectors. Fast changing lifestyle and transformative technology are giving birth to new innovations. In 2011 we identified as tires are a huge problem and unnecessary burden on the environment. The Problem and Inspiration: Burning tires release many toxic soups of pollutants. It is a very risky for the environment, humans as well as wildlife. Open tire fire emissions are estimated to be 16 times more mutagenic than residential wood combustion in a fireplace, and 13,000 times more mutagenic than coal-fired utility emissions with good combustion efficiency and add-on controls.

Ecowings Inspiration

India’s waste tires account for about 6-7% of the global total. The local tire industry is growing at 12% per annum and in future, it is going to grow with the higher rate. 

Though India is into recycling and reusing waste tires for a long time, yet 60% to 65%  waste tires are disposed of through illegal dumping. 

How we took this challenge : 

We originated the idea in 2011 and started experimenting the waste tires and inner tubes creatively to develop some user-friendly products. Though these products were not really finished gradually we moved ahead and understood the problems of the material and achieved desired finish and quality.

Initially, there were three challenges: 

1. Sourcing of the tire tube 
2. Craftmanship of the product 
3. Looking for the right market and audience 

When we had to make products in bulk then the sourcing of the tire tube was one of the major tasks. Through our personal interaction with puncture shops and national highway truck drivers, we could build a good relationship and network for finding the right kind of waste tire tube for further upcycling and product development. 

Craftmanship was a learning by doing activity. We did several mistakes and by doing the wrong things we actually got the right path and process. Over the period we have developed our own unique upcycling process which is the heart of Ecowings and because of that people are loving Ecowings bags and accessories across the world. 

So far thousands of tire tubes have been converted into highly fashionable products and accepted by the people worldwide. Today Ecowings has become an ethical shopping center with compassionate products. The international in central India is known as a place where a dead material gets the life and transformed into the second life. 

Bag Upcycling

The careful hands behind every single bag fuse their skills and creativity into it. By this way, ecowings is not only giving employment opportunity to needy but also developing their skills through various skill development training programmes. 

Upcycle Bag Details

Social impact through innovation

A small idea has significantly changed the lives of rural people and has brought the smile on their faces. It makes them feel proud to be with ecowings and their great contribution not only benefiting them but also contributing to saving environment and wildlife by all means. 

Handmade Bags

Upcycled Laptop Vegan Bag

Upcycled Mac Book Vegan Bag

Full collection you may check on | | 

Process : 

To develop a unique upcycled vegan bags following steps are covered: 90 % Activities are done through skilled hands with great precision and patience.

a. Collection of used tire tubes from different puncture shops 

b. Sorting and washing of the tire tubes 

c. Converting tire tubes into a finished surface 

d. Drafting and cutting of these in suitable forms 

e. Stitching of the final product as per design

f. Quality check and control 

Positive impact on environment and wildlife : 

1. Ecowings products are absolutely Vegan, Zero cruelty, Eco-friendly as every single bag is intended to save animals because it replaces leather and fur. 
2. Through Upcycling of Tire Tubes, we are reducing carbon footprint burden on the planet because burning tire tubes create a huge amount of pollution and not good for humans health as well as animals and nature. 
3. By utilizing and Upcycling waste inner tubes we are avoiding the landfills.  be more compassionate and animal-friendly if we start adopting vegan and sustainable solutions. Upcycling is one of the potential ways which can boost future sustainability and may contribute to saving our environment. 
4. Our movement across the world is creating a significant impact to save wilds because most of the wild animals are poached for their skins for fashion trade. Through our products, we want to give a strong message as our lifestyle could.

Why people love Eowings : 

Here are the 12 reasons people love Ecowings products and have respect for the Brand! 

1. It is 100 % Vegan Brand 
2. Zero Cruelty 
3. Eco-friendly 
4. Saving Animals 
5. Offering great quality 
6. Reducing carbon footprint 
7. No Child labor 
8. Water proof bags 
9. Good Service 
10. Very Durable 
11. Non Leather
12. Fair Trade 

Why people love ecowings

Tuesday, 5 September 2017

Super Crafted Vegan Hand Bags - "Ethical, Cruelty-Free and Sustainable"

Heyy !!!! Are you vegan lover?  Do you love up cycling? Have you ever experienced upcycled bags?Are you looking for a bag brand which does not involve any cruelty?
Are you bored with your leather bags? 
Then you need to shift your mindset and explore something new. 

An Indian brand call Ecowings is committed to take you to the most adventurous moments through its vegan style and make you realize the real life beauty. It makes you feel proud while carrying eocwings vegan bags.

Handmade with passion, love and with a great level of craftsmanship. Check out the full story in this short video. I am sure you would love to watch this inspiring short film.

Do you want to know, why people experience the most exciting and thrilling moments with ecowings vegan bags?  Truck tire tube is the most durable material and having no side effects. It has a long life and very strong as compared to leather.

If we replace our leather products with vegan leather (Recycled Rubber), then it can lead to sustainable future and can reduce carbon foot print.

These upcycled bags are prepared in Central India by skilled craftsmen, who have injected their soul into these beautiful pieces.

Every single bag you carry in your hand has a great significance on this planet as it saves one's life and makes you feel good from inside.

These series of posters shows the passion and its story behind the brand values.

For more information, you may visit Ecowings global website.

Thanks for your time!
Keep smiling and inspiring :)

Ecowings Team

Sunday, 18 June 2017

Avail Ecowings Green Golden franchisee and start your vegan business. Mail us on  

Wednesday, 14 June 2017

Design Vs Engineering 

It's has been more than 12 years and now when we solve everyday problems  then I realized  the difference  between  design  and engineering.  I completed my electric engineering  in 2003 and finished my Product  Design in 2008.  Now I can clearly compare both the sides of this coin when life is in full swing.

Engineering  made me learn how to copy things and close the chapters where as design made me learn how to innovate things and systems to open  new chapters.

Engineering  was like a vertical  stick where we had to go in vertical  direction whereas design is like a tree which pushes you on top,  bottom and in multi dimensions.

Engineering  we used to do formalities  to finish up our assignments  where as design made us fall in love with products,  graphics and ideas.

Engineering used to be taught like spoon feeding  and design was like taking the challenge where professors  used to leave us in a high density thought galaxy and we had to manufacture  our own spoon and Cerelac.

‌Engineering  made us learn to score marks else you will fail,  though the real learning  happened or not does not matter,  people will see your marks and will evaluate  based on your mark sheet whereas in Design no one is interested  to see our marks and Grades.  They look your ideas and it's potential.

‌In engineering  professors  used to lead our life whereas in design we used to lead our life,  thoughts and ideas... and that was the real time challenge.

‌In engineering professors  used to prove the derivations and we used to sit on the benches but in design  we used to stand opposite side of the benches to prove our ideas,  processes and derivations and professors used to sit on benches.

‌In engineering life was 10.00 A.M to 5.00 P.M then go back to home,  but in design  life used to start after 5.00 P.M. And stretch your self to capture the world from wide angel lenses, there is no limit.

‌In engineering we only had to learn about our subject but in design we had to go beyond  the subject and get new experiences which is not your subject at all but you have to know about  that.

‌In engineering  we had never touched the giant  dinosaur problems and not able to have that  daring but in design we were pushed to touch the snakes and we actually experienced  them in our hands.

‌ Engineering used to tell me..... you may get good opportunities based on your marks and degree but design told me you will never  get job and projects based on your marks.... And it accelerated my thinking and exploded my energy to create  opportunities not only  for me but also for people  around me.

‌ Being an engineer  I was searching job for me but being a designer I could  get confidence how I can create work to sustain.

‌In engineering there was one answer  of a problem but in design there were 100 answers of a problem.

‌My intention  is not to de motivate engineers but it is my experience with both the disciplines.


‌ Kapil