Thursday 28 December 2017


Ethical fashion  - A great alternative through Upcycling


India is a place of diverse cultures and growing rapidly in all the sectors. Fast changing lifestyle and transformative technology are giving birth to new innovations. In 2011 we identified as tires are a huge problem and unnecessary burden on the environment. The Problem and Inspiration: Burning tires release many toxic soups of pollutants. It is a very risky for the environment, humans as well as wildlife. Open tire fire emissions are estimated to be 16 times more mutagenic than residential wood combustion in a fireplace, and 13,000 times more mutagenic than coal-fired utility emissions with good combustion efficiency and add-on controls.

Ecowings Inspiration





































India’s waste tires account for about 6-7% of the global total. The local tire industry is growing at 12% per annum and in future, it is going to grow with the higher rate. 

Though India is into recycling and reusing waste tires for a long time, yet 60% to 65%  waste tires are disposed of through illegal dumping. 


How we took this challenge : 

We originated the idea in 2011 and started experimenting the waste tires and inner tubes creatively to develop some user-friendly products. Though these products were not really finished gradually we moved ahead and understood the problems of the material and achieved desired finish and quality.

Initially, there were three challenges: 


1. Sourcing of the tire tube 
2. Craftmanship of the product 
3. Looking for the right market and audience 

When we had to make products in bulk then the sourcing of the tire tube was one of the major tasks. Through our personal interaction with puncture shops and national highway truck drivers, we could build a good relationship and network for finding the right kind of waste tire tube for further upcycling and product development. 

Craftmanship was a learning by doing activity. We did several mistakes and by doing the wrong things we actually got the right path and process. Over the period we have developed our own unique upcycling process which is the heart of Ecowings and because of that people are loving Ecowings bags and accessories across the world. 

So far thousands of tire tubes have been converted into highly fashionable products and accepted by the people worldwide. Today Ecowings has become an ethical shopping center with compassionate products. The international in central India is known as a place where a dead material gets the life and transformed into the second life. 

Bag Upcycling






































The careful hands behind every single bag fuse their skills and creativity into it. By this way, ecowings is not only giving employment opportunity to needy but also developing their skills through various skill development training programmes. 


Upcycle Bag Details




Social impact through innovation


A small idea has significantly changed the lives of rural people and has brought the smile on their faces. It makes them feel proud to be with ecowings and their great contribution not only benefiting them but also contributing to saving environment and wildlife by all means. 

Handmade Bags


























Upcycled Laptop Vegan Bag

Upcycled Mac Book Vegan Bag


















Full collection you may check on www.ecowings.in | www.ecowings.nl | www.ecowings.ca 


Process : 

To develop a unique upcycled vegan bags following steps are covered: 90 % Activities are done through skilled hands with great precision and patience.

a. Collection of used tire tubes from different puncture shops 

b. Sorting and washing of the tire tubes 

c. Converting tire tubes into a finished surface 

d. Drafting and cutting of these in suitable forms 

e. Stitching of the final product as per design

f. Quality check and control 


Positive impact on environment and wildlife : 

1. Ecowings products are absolutely Vegan, Zero cruelty, Eco-friendly as every single bag is intended to save animals because it replaces leather and fur. 
2. Through Upcycling of Tire Tubes, we are reducing carbon footprint burden on the planet because burning tire tubes create a huge amount of pollution and not good for humans health as well as animals and nature. 
3. By utilizing and Upcycling waste inner tubes we are avoiding the landfills.  be more compassionate and animal-friendly if we start adopting vegan and sustainable solutions. Upcycling is one of the potential ways which can boost future sustainability and may contribute to saving our environment. 
4. Our movement across the world is creating a significant impact to save wilds because most of the wild animals are poached for their skins for fashion trade. Through our products, we want to give a strong message as our lifestyle could.


Why people love Eowings : 

Here are the 12 reasons people love Ecowings products and have respect for the Brand! 

1. It is 100 % Vegan Brand 
2. Zero Cruelty 
3. Eco-friendly 
4. Saving Animals 
5. Offering great quality 
6. Reducing carbon footprint 
7. No Child labor 
8. Water proof bags 
9. Good Service 
10. Very Durable 
11. Non Leather
12. Fair Trade 


Why people love ecowings
















Tuesday 5 September 2017


Super Crafted Vegan Hand Bags - "Ethical, Cruelty-Free and Sustainable"

Heyy !!!! Are you vegan lover?  Do you love up cycling? Have you ever experienced upcycled bags?Are you looking for a bag brand which does not involve any cruelty?
Are you bored with your leather bags? 
Then you need to shift your mindset and explore something new. 


An Indian brand call Ecowings is committed to take you to the most adventurous moments through its vegan style and make you realize the real life beauty. It makes you feel proud while carrying eocwings vegan bags.


Handmade with passion, love and with a great level of craftsmanship. Check out the full story in this short video. I am sure you would love to watch this inspiring short film.


https://www.youtube.com/watch?v=Heyvc5ybVqQ






Do you want to know, why people experience the most exciting and thrilling moments with ecowings vegan bags?  Truck tire tube is the most durable material and having no side effects. It has a long life and very strong as compared to leather.

If we replace our leather products with vegan leather (Recycled Rubber), then it can lead to sustainable future and can reduce carbon foot print.

These upcycled bags are prepared in Central India by skilled craftsmen, who have injected their soul into these beautiful pieces.

Every single bag you carry in your hand has a great significance on this planet as it saves one's life and makes you feel good from inside.

These series of posters shows the passion and its story behind the brand values.






For more information, you may visit Ecowings global website. www.ecowings.in

Thanks for your time!
Keep smiling and inspiring :)

Ecowings Team

Sunday 18 June 2017


Avail Ecowings Green Golden franchisee and start your vegan business. Mail us on eociwngsnet@gmail.com  

Wednesday 14 June 2017

Design Vs Engineering 

It's has been more than 12 years and now when we solve everyday problems  then I realized  the difference  between  design  and engineering.  I completed my electric engineering  in 2003 and finished my Product  Design in 2008.  Now I can clearly compare both the sides of this coin when life is in full swing.

Engineering  made me learn how to copy things and close the chapters where as design made me learn how to innovate things and systems to open  new chapters.

Engineering  was like a vertical  stick where we had to go in vertical  direction whereas design is like a tree which pushes you on top,  bottom and in multi dimensions.

Engineering  we used to do formalities  to finish up our assignments  where as design made us fall in love with products,  graphics and ideas.

Engineering used to be taught like spoon feeding  and design was like taking the challenge where professors  used to leave us in a high density thought galaxy and we had to manufacture  our own spoon and Cerelac.

‌Engineering  made us learn to score marks else you will fail,  though the real learning  happened or not does not matter,  people will see your marks and will evaluate  based on your mark sheet whereas in Design no one is interested  to see our marks and Grades.  They look your ideas and it's potential.

‌In engineering  professors  used to lead our life whereas in design we used to lead our life,  thoughts and ideas... and that was the real time challenge.

‌In engineering professors  used to prove the derivations and we used to sit on the benches but in design  we used to stand opposite side of the benches to prove our ideas,  processes and derivations and professors used to sit on benches.

‌In engineering life was 10.00 A.M to 5.00 P.M then go back to home,  but in design  life used to start after 5.00 P.M. And stretch your self to capture the world from wide angel lenses, there is no limit.

‌In engineering we only had to learn about our subject but in design we had to go beyond  the subject and get new experiences which is not your subject at all but you have to know about  that.

‌In engineering  we had never touched the giant  dinosaur problems and not able to have that  daring but in design we were pushed to touch the snakes and we actually experienced  them in our hands.

‌ Engineering used to tell me..... you may get good opportunities based on your marks and degree but design told me you will never  get job and projects based on your marks.... And it accelerated my thinking and exploded my energy to create  opportunities not only  for me but also for people  around me.

‌ Being an engineer  I was searching job for me but being a designer I could  get confidence how I can create work to sustain.

‌In engineering there was one answer  of a problem but in design there were 100 answers of a problem.

‌My intention  is not to de motivate engineers but it is my experience with both the disciplines.

Cheers.

‌ Kapil





Sunday 5 July 2015

Upcycle edge and its various dimensions : 




Over the period, apart from the Upcycling and eco awareness among the mass, we have realized several deeper experiences with the rural and economically weaker section people. We want to bring transformation through service and humanity. We believe, nature needs our help as well as there are many needy craftsmen who have strong skills and crafting abilities creating greater value for the people around us. Ecowings is passionate to give them a wider platform through its global network.
Implementing simple concepts and ideas are making really big differences not only to save our environment but also creating greater livelihood for needy people. Upcycling is such a unique process which involves lot of creativity and crafting skills. We always try to blend technology, Usability, Aesthetics and functional design with creativity to come up new sustainable innovations.


Upcycling in Indian Scenario : 



In India the concept of Up-cycling is still far behind, it has greater level of potential to tap the market and can open new product design interventions. As per our point of view so far Upcycling is more like a craft skills and needs to be understood with different perspectives. When the "Design" term is involved in up-cycling then we are talking something serious and it has deeper significance to meet the user needs and current fashions. In India there are few brands who are offering Upcycled Products but the current product range is having more craft and individual hobby fragrances. So far many initiatives were taken but only few Upcycled brands could sustain because of lack of branding and lack of understanding, lesser involvement in design and styling.


At Ecowings every day goes for new discoveries and searching for new materials, concepts, ideas mock ups etc. We try to stretch ourselves from our shelves and get the real experiences for the innovative outcomes.

Upcycling Opportunities :

1. Increasing number of mobile devices and their consumption creating question mark for the future and causing pollution across the mass. This is is the area where several potential opportunities can be identified to come up new life style products.


2. Huge amount of Electrical industrial waste is coming out. We need to open ourselves and look at the potential opportunities.


3. Upcycling for the Wild Life Protection : How upcycling could be a powerful tool to save wild life. It can accelerate the young creative potential and connect them to nature and its significance.


4.


5.


6.


7.


The list goes on !!


Cheers.


Have a rocking time.


Kapil Sharma

Founder
Ecowings 
green impact through innovation
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* Ecowings Products are approved by PETA (People for  the ethical treatment of Animal) under Vegan Category 
* Ecowings Products are approved by Govt. of India, Ministry of Textiles under Handicraft section

Saturday 20 June 2015



Lenses from Holland at Ecowings India !

We all had a great time with four Dutch young enthusiastic people from Holland during their India Trip. Specially Joost and Bernhard who were together with me for four days while preparing short film for Ecowings and discussed several things about life, education, culture, sustainability, communication and many more subjects. It was a wonderful experience while working on the Ecowings short film in Indore in which many complexities and talents were involved together. I wish each and every single day should be this much productive with full acceleration and ideas. If we walk on the path with clear directions then it becomes much more easier to reach and journey becomes more faster as you imagine.

It was an honor for us as this time Holland's Prime Minister Mr. Mark Rutte recently visited India to meet our Honorable Prime Minister Shree Narendar Modi to build positive and mutual grounds for both the countries. I must share the statement given by Netherland's PM Mark Rutte - "At this moment, we have 180-200 Dutch companies operating in India and over 60 branches of Indian companies in the Netherlands," No doubt, It is his great step is to create a bridge for future developments and growth which may bring prosperity and open new opportunities for both the countries. Keeping the same mindset and vision we are continuously putting our efforts through our mutual collaborations as we already have established with Angela Rooijmans in Holland and intend to broaden our horizons to spread our sustainable ideas and innovations for the benefits of environment and green future.

We have several resources available and we just need to combined them together with greater level of clarity and creativity with further national and international collaborations to open new channels. Right from the childhood, Indians are taught as they have to compete within the community in which they restrict themselves, but from my point of view we should connect ourselves with this planet and seek out greater opportunities to work together where cross culture activities and positive actions can be involved to achieve the set targets, higher purpose and goals which will not only enrich our skills and individual weaker section people but also for strengthen our nation as well. Through this way we could be more responsible for what we are doing here and can create wider platforms for the skilled people.

While interacting with Bernahard V and Joost D many discussion happened and I realized the gaps in our education system needs to be filled with innovative approaches. We wish if we could create a platform in future for Eco Conscious Education.

My sincere Thanks to Angela Rooijmans and the entire team from Holland.

Cheers.

Kapil Sharma
Principal Designer | Founder
Ecowings India